Local Ads

Drive and measure in-store traffic.

Get that cash register ringing. It's always been the dream. Build your business and the customers will come. But, it's not that easy. Thankfully, local digital ads can help you find the right customers, build awareness, promote sales, and drive in-store traffic. Get back to what you do best - serving your customers.

Where can local ads appear?

Just to name a few.




Track everything.
We mean everything.

We hate wondering just as much as you. So, we track everything we can. You'll know not just that someone came into your store but the ad shown, what other stores they visit, time of day visited, and so much more. Goodbye ignorance, hello knowledge. 

The Caliper Approach

Right place. Right time. It's not enough to just be there. Consumers expect to see ads based on their interests and behaviors. Bad experiences leave a bad taste. That's why our local advertising approach assesses not only the user demographics but dozens of additional cues such their current location, time of day, day of week, device, interests and past behavior. Heck, we can even optimize display ads based on their current weather conditions. This results in spending only on users likely to walk in your door. No wasted spend. Maximum ROI. We like that around here.

Local Ad Opportunity Assessment

Comprehensive. Free. Just the start.

Information & Education

Contact Us Online

119 19th Street North

La Crosse, Wisconsin 54601

(608) 879-8940

Caliper Marketing is a locally-owned digital marketing agency fueled by the fresh air of
La Crosse, Wisconsin.

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